How to start a blog

How to Start a Blog (2025 No-Fluff Guide)


Disclosure: This post may or may not contain affiliate links. If you purchase through my links, I may earn a commission at no extra cost to you. See my disclosure for detail.

What you’ll get here (fast)

  • A blog live in ~60 minutes
  • The exact 10 steps (with settings that matter)
  • A launch checklist, costs, and a 7-day content plan
  • Answers to the questions beginners actually ask

Table of Contents

  1. Pick your topic (that people will actually read)
  2. Choose a platform (why WordPress.org wins)
  3. Get a domain & hosting (what to look for)
  4. Install WordPress (one-click)
  5. Essential settings (do these first)
  6. Design: theme + brand basics
  7. Must-have plugins (keep it lean)
  8. Create your core pages (and legal)
  9. Publish your first 5–7 posts (templates)
  10. Set up SEO & analytics
  11. Email list + opt-ins (start day one)
  12. Monetization options (simple first)
    Plus: Launch checklist • Typical costs • FAQs • Troubleshooting

1) Pick your topic (and reader promise)

Choose one audience and one clear promise. If you can’t finish this sentence, narrow further:

“I help [who] get [result] with [unique angle].”

Examples

  • Busy students → $50/week meal prep (cheap + fast)
  • New remote workers → home office + routines that prevent burnout
  • First-time dog owners → confident puppy training in 30 days

2) Choose a platform

Use WordPress.org (self-hosted) if you want full control, monetization options, and portability.
Alternatives: Squarespace (simpler design), Ghost (writers), Substack (newsletter-first). You can start anywhere, but most pro blogs end up on WordPress.org.


3) Get a domain & hosting

  • Domain: .com if available; short, pronounceable, passes the radio test.
  • Hosting: Look for free SSL, one-click WordPress, backups, and solid support.

Add your affiliate picks here:

  • Host A – beginner-friendly, low intro price
  • Host B – faster + staging
  • Host C – managed WP (pay more, fewer headaches)

Typical starter cost: $2–$15/mo hosting (promo) + $10–$20/yr domain.


4) Install WordPress (one-click)

In your host dashboard: Install WordPress → set site title, admin user, password → make sure SSL/HTTPS is on.


5) Essential settings (5 minutes)

  • Settings → General: Site Title, Tagline, Timezone
  • Settings → Permalinks: Post name
  • Users: Create your author account (don’t publish as “admin”)
  • Updates: Turn on auto-updates for minor versions

6) Design: pick a theme + basic brand

  • Start with a clean block theme (e.g., Twenty Twenty-Four or your favorite lightweight theme).
  • Set Fonts (one heading, one body), Colors (1 primary, 1 accent, dark text).
  • Create a simple logo (text is fine) and a square favicon.

Don’t overthink it: publish content first; design polish later.


7) Must-have plugins (keep it lean)

  • SEO: Yoast or RankMath (one)
  • Speed: Caching (your host often provides this) + image compression (e.g., Optimole/Imagify)
  • Security: Your host or a lightweight security plugin
  • Backups: Daily via host or plugin (e.g., UpdraftPlus)
  • Spam: Akismet or Antispam Bee
  • Contact: Native Form block or a simple forms plugin

8) Create your core pages

  • Home (what you do + latest/featured posts)
  • About (why you, who you help, next step)
  • Contact (form + social)
  • Privacy Policy + Disclosure (especially if you use affiliates or ads)

9) Publish your first 5–7 posts (use these templates)

1 pillar + 4–6 helpers is enough for launch.

Pillar (2,000–3,000 words):

  • “[Ultimate Guide] How to _____ in 2025 (Step-by-Step + Tools)”
  • H2s = steps; include a checklist, costs, tools, and a quick start

Helper posts (800–1,500 words):

  • “[Tool] vs [Tool]: Which is best for [use case]?”
  • “Common mistakes beginners make with _____ (and what to do instead)”
  • “Starter kit: everything you need for _____ under $200”
  • “7 quick wins for _____ this weekend”

Formatting that ranks + converts

  • One H1; descriptive H2/H3; short paragraphs; bullets
  • Original images/screenshots; compressed
  • Internal links to pillar/related posts
  • A clear CTA (email opt-in) mid-post + end

10) Set up SEO & analytics

  • SEO plugin: Add your homepage title/description; create XML sitemap
  • Google Search Console: Submit sitemap; check for errors
  • Analytics (GA4 or Plausible): Verify traffic is recording

11) Email list (start day one)

  • Create a simple opt-in: “Get my 7-Day Starter Plan for _____.”
  • Use your ESP (e.g., ConvertKit) and place forms: sidebar, below posts, homepage section.
  • Deliver a short welcome sequence (3–5 emails): quick wins, your story, best posts, reply CTA.

12) Monetization (start simple)

  • Affiliate recommendations (tools you truly use)
  • Digital downloads (checklists, templates)
  • Services (starter offer; “book a call”)
  • Ads later (after traffic), or sponsored posts if aligned

Launch Checklist (1–2 hours)

  • ☐ Domain connected, SSL on
  • ☐ Theme set, basic brand colors/fonts
  • ☐ Essential pages live (About, Contact, Privacy, Disclosure)
  • ☐ 1 pillar post + 3+ helper posts published
  • ☐ SEO plugin set, sitemap submitted
  • ☐ Analytics + Search Console verified
  • ☐ Email opt-ins placed (sidebar, below posts, home)
  • ☐ Test on mobile

Typical Starter Costs

  • Domain: $10–$20/yr
  • Hosting: $2–$15/mo (promo), $10–$25/mo later
  • Optional premium theme/tools: $0–$150 (one-time or yearly)

7-Day Content Kickstart (copy this)

  • Day 1: Pillar outline + intro
  • Day 2: Steps 1–3 (screenshots)
  • Day 3: Steps 4–6 + checklist
  • Day 4: Finish pillar + publish
  • Day 5: Helper post #1 (comparison)
  • Day 6: Helper post #2 (mistakes)
  • Day 7: Helper post #3 (starter kit) + internal links

FAQs

How long does it take to start a blog?
About an hour to get WordPress online; a weekend to publish your first posts.

How much does it cost?
$10–$20/yr for a domain + $2–$15/mo starter hosting (promo rates).

Do I need WordPress?
No—but it’s the most flexible for growth and monetization.

What should I blog about?
Pick a problem you can help with every week for a year. One audience, one promise.

How do blogs make money?
Affiliates, ads (later), sponsored posts, services, and digital products. Start with one.

Do I need to be on every platform?
No. Publish on your site first; share one short summary on the platform you already use.


Troubleshooting

My site is http, not https.
Turn on Free SSL in your host → force HTTPS (often a toggle) → clear cache.

My pages aren’t in Google.
Submit sitemap in Search Console; publish consistently; get a few relevant links (from your socials, profiles, or friends’ sites).

Site is slow.
Compress images, enable caching, avoid heavy page builders and plugin bloat.


Your next step

  1. Get hosting + a domain
  2. Install WordPress + do the essential settings
  3. Publish your pillar post this week
  4. Add your email opt-in and send your first welcome email

You don’t need perfect. You need published.