Here are the first 10 steps I’d take —
1. Get ridiculously clear on my lifestyle goals.
I’d start with the dream life FIRST — where I want to live, how I want to spend my days, how much freedom I want. Business should serve life. Not the other way around. If you know my story, this is exactly how I started- I got crystal clear on the life I wanted.. and committed to never sacrificing any of it. Then I created the business around that vision.
2. Choose ONE high-demand problem I LOVE solving.
I wouldn’t just pick something “profitable” or something that “should work” or what I “should” do. I’d choose something people I want to teach/share. THEN, I would make sure my topic is something they urgently want and need solved — that also lights me up. Energy is currency. So it’s in this order: what you want first, and then what they desperately need.
3. Identify my Instant Yes Buyer™.
Not “my niche.” Not “my ideal client.” But the person who’s already searching, ready to pay, and would feel like I’m the one they’ve been waiting for. They absolutely must reach specific criteria so they require far less effort when it comes to the marketing and selling on my end- and so it requires less effort for them to get the result because they came in so committed, they were hungry for that transformation journey and the happy ending.
4. Build ONE transformational offer.
Not 6 funnels. Not 4 freebies. Just one damn good offer that’s binge-worthy and solves a real problem FAST. I used to create longer term transformation journeys but we must move with the times and our AI evolution is compounding how fast we want results, our attn spans, expectations ,etc. So it must be designed for quick wins. Now that said, this is why my courses are built on a journey of wins and that is what I teach.
5. Design your offer to sell the next offer.
Even my MVP (minimum viable product) would have sales psychology built in to create repeat buyers and natural progression. (A Time Rich Signature™ move 😉)
6. Map the delivery around freedom.
I’d build it once and design it to run without me. Think: bingeable, scalable, and hands-free — with automation baked in from the start.
7. Post short-form, dopamine-rich content.
Simple videos with high-value micro-insights to attract aligned buyers. No freebies. No fluff. No “warming people up” for 3 months.
8. Create a binge path.
This is how people go from stranger → buyer in one sitting. I’d use smart links, instant clarity messaging, and automation that moves fast — like a playlist of posts, interviews, and content that sells for me while I sleep.
9. Focus on connection > perfection.
People don’t buy the most polished business. They buy the person they resonate with. I’d show up in my real voice. No performance. The more “real” the better.
10. Protect my energy and identity.
I’d set clear boundaries, automate low-lift systems, and build a brand that reflects who I am now — not who I think I need to be to succeed.
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